Gupta, Vipin,   1968- <br/><br/>
Business policy and strategic management :  concepts and applicati ons / 
by Vipin Gupta, Kamala Gollakota, R. Srinivasan. 
 - 2nd ed. 
 - New Delhi :  Prentice-Hall of India,  2007. 
 - xx, 571 p. :  ill. ;  24 cm 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9788120332447 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business planning.<br/>Strategic planning.
<br/><br/><label>Dewey Class. No.: </label>658.4012