TY - BOOK AU - Eastman, Susan Tyler. AU - Ferguson, Douglas A. TI - Broadcast/cable/web programming: strategies and practices SN - 0534507441 U1 - 791.45/0236/0973 21 PY - 1997/// CY - Belmont, CA PB - Wadsworth/Thomson Learning KW - Television programs KW - Planning KW - Radio programs KW - Cable television N1 - Rev. ed. of: Broadcast/cable programming. 4th ed. 1995; Includes bibliographical references and indexes ER -