TY - BOOK AU - Kotler, Philip. AU - Ferrell, O. C. AU - Lamb, Charles W. TI - Cases and readings for marketing for nonprofit organizations SN - 0131190814 (pbk.) U1 - 658.8 19 PY - 1983/// CY - Englewood Cliffs, N.J. PB - Prentice-Hall KW - Nonprofit organizations KW - Marketing KW - Case studies N1 - Includes bibliographical references ER -