TY  - BOOK
AU  -  Dotson, Bob.
TI  -  Make it memorable: writing and packaging TV news with style 
SN  -  1566251583
U1  -  070.195 DOT 
PY  - 2000///
CY  -  Chicago
PB  -  Bonus Books
KW  -  Television broadcasting of news
KW  -  Reporters and reporting
N1  -  Includes  index
ER  -