Designing health messages : approaches from communication / Ed ward Maibach, Roxanne Louiselle Parrot, editors. - Thousand Oaks, Calif. : Sage Publications, 1995. - xiii, 304 p. : ill. ; 23 cm. Includes bibliographical references and index. ISBN: 0803953984 Subjects--Topical Terms: Health promotion. Dewey Class. No.: 362.1 /2 22