Certo, Samuel C. <br/><br/>
Strategic management :    concepts and applications /  
Samuel C. C erto, J. Paul Peter. 
 - 2nd ed. 
 - New York :    McGraw Hill,    c1991 
 - xxviii, 1202 p.. :    ill.  ;    23 cm. 
<br/><br/>Includes bibliographies and indexes. 
<br/><br/><label>ISBN: </label>0070104581 
<br/><br/><label>Subjects--Topical Terms: </label><br/> Business planning<br/> Strategic planning.
<br/><br/><label>Dewey Class. No.: </label>658.4012 CER