Heller, Steven
Design literacy : understanding graphic design /
Steve Heller.
- 2nd ed.
- New York : Allworth Press, c2004.
- xi, 433 p. : ill. ; 23 cm.
Includes bibliographical references (p. 429-432) and index.
Persuasion -- Mass media -- Type -- Language -- Identity -- Informat ion -- Iconography -- Style -- Commerce.
1581153562
2004-009936
Graphic arts -- History.
Commercial art -- History.
741.6