Johnson, Gerry.

Exploring corporate strategy : text and cases / Gerry Johnson, Kevan Scholes, Richard Whittington. - 8th ed. - Harlow : Financial Times Prentice Hall, 2005. - xxxvi, 878 p. : ill. ; 27 cm+ Student Access Kit

Includes bibliographical references and index.

9780273711919 (text only) 9780273711926 (text and cases)


Strategic planning.
Business planning.

658.4012