TY  - BOOK
AU  -  Burnett,D.
TI  -  The organisation, its markets, customers and clients / 
SN  -  0421260009
U1  -  380.1065 
PY  - 1979///
CY  -  London : 
PB  -  Sweet & Maxwell, 
KW  -  Marketing
N1  -  Includes index
ER  -