TY - BOOK AU - Cutlip,Scott M. AU - Center,Allen H. AU - Broom,Glen M. TI - Effective public relations / SN - 013123014X (Pearson Int. ed.) U1 - 659.2 PY - 2006/// CY - Upper Saddle River, N.J. : PB - Pearson Prentice Hall, KW - Public relations N1 - Includes bibliographical references and index ER -