Cutlip, Scott M. <br/><br/>
Effective public relations /  
Scott M. Cutlip, Allen H. Center, Gl en M. Broom. 
 - 9th ed. 
 - Upper Saddle River, N.J. :    Pearson Prentice Hall,    c2006. 
 - xviii, 486 p. :    ill. ;    26 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>013123014X (Pearson Int. ed.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/> Public relations.
<br/><br/><label>Dewey Class. No.: </label>659.2