Kavanagh, Dennis. <br/><br/>
Election campaigning :  the new marketing of politics / 
Dennis Kavanagh. 
 - Oxford, England  :  Blackwell,  1995. 
 - ix, 272 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references (p. [254]-263) and index. 
<br/><br/><label>ISBN: </label>0631198113 (pbk. : acidfree paper) 
<br/><br/><label>LCCN: </label>94-048275 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Political campaigns--Great Britain.<br/>Communication in politics--Great Britain.<br/>Advertising, Political--Great Britain.
<br/><br/><label>Dewey Class. No.: </label>324.7094 KAV