TY  - BOOK
AU  -  Ankunda,Pearl Byabashaija
TI  -  Social media marketing and brand preference / 
U1  -  658.8343   23
PY  - 2014///
CY  -  Kampala, 
KW  -  Brand Choice
KW  -  Branding (Marketing)
KW  -  Social media
N1  -  Unpublished thesis (MSc. Marketing)- Makerere University, 2014;  Includes bibliographical references
ER  -