Angubua, Baluka Sylvia.

Relationship marketing and customer loyalty in the service industry : a case of selected consultancy firms / Baluka Sylvia Angubua. - Kampala, 2006. - xi, 55 p. : ill. ; 30cm.

Thesis ( MBA) - Makerere University, 2006

Includes bibliographical references (p.42-46)


Service industries -- Marketing.
Consulting firms -- Uganda.