Otengei, Samson Omuudu.

Internationalisation of African-ethnic restaurants : the mediatin g role of brand identity / Samson Omuudu Otengei. - Kampala, 2017. - xix, 290 p. : ill. ; 30 cm.

Unpublished thesis (PhD.) - Makerere University, 2017.

Includes bibliographical references (p. 218-262)


Restaurants
Internationalisation.

303.482