TY  - BOOK
AU  -  Palmer,Roger
AU  -  Cockton,Juanita
AU  -  Cooper,Graham
TI  -  Managing marketing / 
SN  -  9780750668989
U1  -  658.8 
PY  - 2007///
CY  -  Amsterdam : 
PB  -  Elservier, 
KW  -  Marketing
KW  -  Management
N1  -  Includes bibliographical references and index
ER  -