TY - BOOK AU - Kassarjian, Harold H. AU - Robertson, Thomas S. TI - Perspectives in consumer behavior SN - 0136587097 U1 - 658.8342 KAS 20 PY - 1991/// CY - Englewood Cliffs, N.J. PB - Prentice Hall KW - Consumer behavior KW - Marketing N1 - Previously published: Glenview, Ill. : Scott, Foresman, c1989; Includes bibliographical references and indexes ER -