Fiske, John. <br/><br/>
Introduction to communication studies /    
John Fiske. 
 - 2nd ed. 
 - London ;    New York :   New York :   Routledge,   1990. 
 - xvi, 203 p. :    ill. ;    23 cm. 
 - Studies in culture and communication   .
<br/><br/>Includes bibliographical references (p. 196-199) and index. 
<br/><br/><label>ISBN: </label>0415046718 (hbk.) 0415046726 (pbk.) 
<br/><br/><label>LCCN: </label>89-024187 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication.--------<br/>Semiotics.--------
<br/><br/><label>Dewey Class. No.: </label>302.2