Simons, Herbert W.,  1935- <br/><br/>
Persuasion :  understanding, practice, and analysis / 
Herbert W . Simons. 
 - New York:  Random House,  1976. 
 - xvi, 382 p. :  ill. ;  25 cm. 
 - Addison-Wesley series in speech communication .
<br/><br/> Includes indexes. 
<br/><br/>Bibliography: p. 354-374. 
<br/><br/><label>ISBN: </label>0201070820 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Persuasion (Rhetoric)
<br/><br/><label>Dewey Class. No.: </label>809.5 SIM