Nuwamanya, Herbert Tibagambirwa. <br/><br/>
Advertising message and performance for coca cola soft drink brand i n Uganda /    
by Herbert Tibagambirwa Nuwamanya 
 - Kampala,     2005. 
 - 75 p. :    tables;    30 cm. 
<br/><br/>Dissertation (M. SC. Marketing ) - Makerere University, 2005. 
<br/><br/>Includes bibliographical references (p. 66-70.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising-to-sales ratio ----Uganda----<br/>Coca cola (Registered trademark) ----Uganda----<br/>Market surveys ----Uganda----