TY  - BOOK
AU  - Luck, David Johnston.
AU  - Rubin, Ronald S.
TI  - Marketing research
SN  - 0135578280
U1  - 658.83 LUC 19
PY  - 1987///
CY  - Englewood Cliffs, NJ
PB  - Prentice-Hall
KW  - Marketing research
N1  - Rev. ed. of: Marketing research / David J. Luck ... [et al.]. 6th ed . c1982; Includes bibliographical references and indexes
ER  -