Strategic marketing in corporate libraries and information centers : the case of Bank of Uganda (BOU) library /
Atukunda Gordon Turya .
- Kampala, 2005
- xii, 80 p. : ill. ; 30 cm.
Dissertation (BLIS) - Makerere University, 2005
Includes bibliographical references ( p. 71-75)
Information services --Marketing.--Uganda---- Corporate libraries --Marketing.--Uganda----