Hisejere, Majid.

Brand equity, brand innovation and sales performance in Uganda's car bonated soda industry/ Majid Hisejere. - Kampala, 2017. - x, 57 p. : ill. ; 30 cm.

Unpublished thesis (MBA)- Makerere University, 2017

Includes bibliographical references (p. 49-53 )


Branding (Marketing) ----Uganda.----

658.827