De Fleur, Melvin L. <br/><br/>
Theories of mass communication  /    
Melvin L. De Fleur, Sandra J. B all-Rokeach. 
 - 4th ed. 
 - New York :   Longman,   1982. 
 - xiii, 263 p. :    ill. ;    23 cm. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass Media --Social Aspects --United States.--History.--<br/>Mass Media --Social Aspects --United States.--History --