Dominick , Joseph R. The dynamics of mass communication : media in the digital age / Joseph R. Dominick. - 7th ed. - Boston : McGraw Hill, 2002. - xxxii, 528 p. : ill. ; 25 cm. - McGraw-Hill series in mass communication. . Includes index. ISBN: 0071123296 : GBP 43.97 Subjects--Topical Terms: Mass media. Dewey Class. No.: 302.23