TY  - BOOK
AU  - Massy,William F.
AU  - Montgomery,David Bruce
AU  - Morrison,Donald G.
TI  - Stochastic models of buying behavior / 
U1  - 658.834 MAS 
PY  - 1970///
CY  - Cambridge, Mass. : 
PB  - M.I.T. Press , 
KW  - Consumers
KW  - Mathematical models
KW  - Stochastic processes
N1  -  Bibliography : p.451-460
ER  -