TY  - BOOK
AU  -  Bursk,Edward Collins
TI  -  Text and cases in marketing : : a scientific approach
U1  -  658.8 BUR 
PY  - 1962///
CY  -  Englewood Cliffs, N.J. : 
PB  -  Prentice-Hall, 
KW  -  Marketing
N1  -  Includes bibliographical References
ER  -