TY  - BOOK
AU  - Okello Apira,Philip
TI  - Country of origin image, pharmaceutical marketing orientation, brand affordability and perceived brand quality in Uganda / 
U1  - 658.8343   23
PY  - 2014///
CY  - Kampala, 
PB  - 
KW  - Brand choice
KW  - Uganda
KW  - Branding (Marketing)
N1  -  Unpublished thesis (MBA)- Makerere University, 2014;  Includes bibliographical references
ER  -