Okello Apira, Philip. Country of origin image, pharmaceutical marketing orientation, brand affordability and perceived brand quality in Uganda / Philip Okello Apira. - Kampala, 2014. - x, 77 p. ; 30 cm. Unpublished thesis (MBA)- Makerere University, 2014 Includes bibliographical references. Subjects--Topical Terms: Brand choice ----Uganda.----Branding (Marketing).----Uganda.---- Dewey Class. No.: 658.8343