TY - BOOK AU - Coughlan, Anne T. AU - Stern, Louis W., TI - Marketing channels SN - 0130338427 : U1 - 658.84 COU 21 PY - 2001/// CY - Upper Saddle River, NJ PB - Prentice Hall KW - Marketing channels N1 - Louis W. Stern was named first on the title page of the 5th ed; Includes bibliographical references and indexes ER -