TY  - BOOK
AU  - Schiffman, Leon G
AU  - Kanuk, Leslie Lazar.
TI  - Consumer behavior
U1  - 658.8342 SCHI 
PY  - 1983///
CY  - Englewood Cliffs, N.J.
PB  - Prentice-Hall
KW  - Consumers
KW  - Motivation research (Marketing)
ER  -