Schiffman, Leon G Consumer behavior / Leon G. Schiffman and Leslie Lazar Kanuk. - 2nd ed. - Englewood Cliffs, N.J. : Prentice-Hall , 1983. - xix, 615 p. : illus. ; 24 cm. Subjects--Topical Terms: Consumers.Motivation research (Marketing) Dewey Class. No.: 658.8342 SCHI