UNIVERSITY LIBRARY CATALOGUE

Market research/ R. Ferber.

By: Material type: TextTextSeries: McGraw-Hill paperbacks in business and economicsPublication details: New York : McGraw-Hill , 1963Edition: paper-bound edDescription: xiv, 542p. : ill. ; 21cmSubject(s): DDC classification:
  • 658.83 FER
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Item type Current library Status Barcode
Books - Open Access Books - Open Access Main Library - Open Shelves Available 121849

Original title pub. in 1949: Statistical techniques in market resear ch.

Includes bibliography.

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