UNIVERSITY LIBRARY CATALOGUE

Amazon cover image
Image from Amazon.com

Consumer behavior & marketing strategy / J. Paul Peter, Jerry C. Olson.

By: Contributor(s): Material type: TextTextPublication details: New York : McGraw-Hill Irwin, c2010.Edition: 9th edDescription: xix, 554 p. : ill. ; 27 cmISBN:
  • 9780071267816
  • 0071267816
Other title:
  • Consumer behavior and marketing strategy
Subject(s): DDC classification:
  • 658.8342  22
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Call number Status Barcode
Books - Open Access Books - Open Access Jinja Campus 658.8342 PET (Browse shelf(Opens below)) Available 001231732

Includes bibliographical references and index.

There are no comments on this title.

to post a comment.
Share