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Marketing channels / Anne T. Coughlan... [et al.].

Contributor(s):

Coughlan, Anne T

Material type: Text

Text

TextPublication details: Upper Saddle River, New Jersey : Pearson education, 2006.Edition: 7th edDescription: xxi, 602 p. : ill. ; 25 cmISBN:

0131913468

Subject(s):

Marketing channels

DDC classification:

658.87

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Includes bibliographical references and index

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