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Impact assessment of billboards as a business information media : case study MTN Uganda / Thomas Eregu

By: Material type: TextTextPublication details: Kampala: Makerere University, 2002.Description: ix, 43 p. : ill. ; 30 cmSubject(s): DDC classification:
  • U 659.1342 ERE
Dissertation note: Dissertation (BLIS) - Makerere University, 2002.
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Dissertation (BLIS) - Makerere University, 2002.

Includes bibliographical references (p.40-41).

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