UNIVERSITY LIBRARY CATALOGUE

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Management and creativity : from creative industries to creative management / by Chris Bilton.

By: Material type: TextTextPublication details: Malden, MA : Blackwell Pub., 2007.Description: xxiii, 190 p. ; 25 cmISBN:
  • 9781405119955 (hardback : alk. paper)
  • 1405119950 (hardback : alk. paper)
  • 9781405119962 (pbk. : alk. paper)
  • 1405119969 (pbk. : alk. paper)
Subject(s): DDC classification:
  • 658.4/063 22
Contents:
Defining creativity -- From individuals to processes : creative team s and innovation -- Creative systems : implications for management and policy in the creative industries -- Managing creative work through rel ease and control : the myth of the self-motivated creative worker -- Se eing the pattern : strategy, leadership and adhocracy -- Business devel opment and organisational change -- From creative marketing to creative consumption -- The politics of creativity.
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Includes bibliographical references (p. [176]-185) and index.

Defining creativity -- From individuals to processes : creative team s and innovation -- Creative systems : implications for management and policy in the creative industries -- Managing creative work through rel ease and control : the myth of the self-motivated creative worker -- Se eing the pattern : strategy, leadership and adhocracy -- Business devel opment and organisational change -- From creative marketing to creative consumption -- The politics of creativity.

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