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Effective public relations / Scott M. Cutlip, Allen H. Center, Gl en M. Broom.

By: Contributor(s): Material type: TextTextPublication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2006.Edition: 9th edDescription: xviii, 486 p. : ill. ; 26 cmISBN:
  • 013123014X (Pearson Int. ed.)
Subject(s): DDC classification:
  • 659.2
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Includes bibliographical references and index.

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