Relationship marketing and customer loyalty in the service industry : a case of selected consultancy firms / Baluka Sylvia Angubua.
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TextPublication details: Kampala, 2006.Description: xi, 55 p. : ill. ; 30cmSubject(s): Other classification: - U 658.812 ANG
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Thesis ( MBA) - Makerere University, 2006
Includes bibliographical references (p.42-46)
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