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Electronic marketing : theory and practice for the twenty-first c entury / John O'Connor, Eamonn Galvin and Martin Evans

By:

O'Connor, John, 1960-

Contributor(s):

Material type: Text

Text

TextPublication details: Essex : Pearson education, 2004Description: xii, 440 p. : ill. ; 25 cmISBN:

0273684760

Subject(s):

Internet marketing

DDC classification:

658.8002854678

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Includes bibliographical references and index

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