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Perspectives in consumer behavior / Harold H. Kassarjian, Thomas S. Robertson.

Contributor(s): Material type: TextTextPublication details: Englewood Cliffs, N.J. : Prentice Hall, 1991.Edition: 4th edDescription: viii, 616 p. : ill. ; 24 cmISBN:
  • 0136587097
Subject(s): DDC classification:
  • 658.8342 KAS 20
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Holdings
Item type Current library Call number Status Barcode
Books - Open Access Books - Open Access Main Library - IDA 658.8342 SC HI (Browse shelf(Opens below)) Available 001012134
Books - Open Access Books - Open Access Main Library - IDA 658.8342 SC HI (Browse shelf(Opens below)) Available 001012133

Previously published: Glenview, Ill. : Scott, Foresman, c1989.

Includes bibliographical references and indexes.

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