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Business marketing management : a strategic view of industrial an d organizational markets / Michael D. Hutt, Thomas W. Speh.

By: Contributor(s): Material type: TextTextPublication details: Fort Worth : Dryden Press, c1992.Edition: 4th edDescription: xxvi, 749 p. : ill. ; 25 cmISBN:
  • 0030541670
Subject(s): DDC classification:
  • 658.804 20
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Holdings
Item type Current library Call number Status Barcode
Books - Open Access Books - Open Access Main Library - IDA 658.804 HUT (Browse shelf(Opens below)) Available 001012490

Includes bibliographical references and indexes.

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