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The effect of product attributes on product performance: a case o f Guinness Stout/ Kasobya Anne Stella

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Material type: Text

TextPublication details: Kampala : Makerere University, 2003Description: x, 81p.: ill.; 30 cmSubject(s):

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Dissertation note: Thesis (M.Sc., Marketing) - Makerere University, 2002

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Item type	Current library	Call number	Status	Barcode
Books - Open Access	Main Library - Africana	U 381.4068 KAS (Browse shelf(Opens below))	Available	001065116

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Thesis (M.Sc., Marketing) - Makerere University, 2002

Includes bibliographical references (p.77-81)

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