Advertising and integrated brand promotion (Record no. 8004)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00359nam a2200145 4500 |
| 001 - CONTROL NUMBER | |
| control field | vtls000299401 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | UG-KaMUL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250608163820.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110926 00 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780324568677 |
| 039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| -- | 201109260936 |
| -- | 801 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | O'guinn, Thomas |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising and integrated brand promotion |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books - Open Access |
No items available.