UNIVERSITY LIBRARY CATALOGUE

Marketing planning 2006-2007 / (Record no. 390214)

MARC details
000 -LEADER
fixed length control field 00821nam a2200277 a 4500
001 - CONTROL NUMBER
control field vtls000250724
003 - CONTROL NUMBER IDENTIFIER
control field UG-KaMUL
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250612160959.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 97807500680042 (pbk)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0750680040
039 9# - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
-- 201505261716
-- 952
040 ## - CATALOGING SOURCE
Original cataloging agency UG-KaMUL
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
092 ## - LOCALLY ASSIGNED DEWEY CALL NUMBER (OCLC)
Classification number 658.8 BEA
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Beamish, Karen
245 10 - TITLE STATEMENT
Title Marketing planning 2006-2007 /
Statement of responsibility, etc. Karen Beamish
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Amsterdam :
Name of publisher, distributor, etc. Elsevier,
Date of publication, distribution, etc. 2006
300 ## - PHYSICAL DESCRIPTION
Extent xi, 400 p. :
Other physical details ill. ;
Dimensions 30 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references index.
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Ashford, Ruth
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element The Chartered institute of marketing.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books - Open Access
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Main Library - IDA Main Library - IDA 12/06/2025   Q 658.8 BEA 00303038 12/06/2025 12/06/2025 Books - Open Access