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Managing media companies : harnessing creative values /

Aris, Annet.

Managing media companies : harnessing creative values / Annet Aris. - 2nd ed. - Chichester, West Sussex, England : John Wiley & Sons, 2009. - xvi, 384 p. : ill. ; 24 cm.

Includes bibliographical references and index.

ISBN: 9780470713952 (pbk.)

LCCN: 2008-044728

Subjects--Topical Terms:
Mass media-- Management.

Dewey Class. No.: 302.23068

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Managing media companies : harnessing creative values /