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Understanding global strategy /

Segal-Horn, Susan.

Understanding global strategy / Susan Segal-Horn , David Faulkner . - Hampshire : Cengage learning , 2010. - xix, 504 p. : ill. ; 25 cm.

Includes bibliographical references and index.

ISBN: 9781844801497

Subjects--Topical Terms:
Strategic planning.

Dewey Class. No.: 658.4012

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Understanding global strategy /