The product manager's toolbox /
Calantone, Roger J.
The product manager's toolbox / Rogers J. Calantone and Anthony D i Benedetto. - New York : McGraw-Hill, Inc., 1993 - 100 p. : ill. ; 24 cm + 1 floppy diskette.
0079116639
Marketing-- Computer simulation.
658.800285
The product manager's toolbox / Rogers J. Calantone and Anthony D i Benedetto. - New York : McGraw-Hill, Inc., 1993 - 100 p. : ill. ; 24 cm + 1 floppy diskette.
0079116639
Marketing-- Computer simulation.
658.800285