Brands : visions and values /
Brands : visions and values /
edited by John Goodchild and Cli ve Callow.
- Chichester, West Sussex, England ; New York : Wiley, c2001.
- ix, 161 p. : ill. ; 24 cm.
- UKSIP series .
Includes bibliographical references and index.
0471497428
2001-026858
Brand name products-- Valuation-- Management.
658.8/27
Includes bibliographical references and index.
0471497428
2001-026858
Brand name products-- Valuation-- Management.
658.8/27