UNIVERSITY LIBRARY CATALOGUE

Handbook of international direct marketing /

Handbook of international direct marketing / edited by John Dillo n. - London : McGraw Hill, c1976. - 428 p. : ill. ; 24 cm.

Includes bibliographical references (p. 401-413) and index.

0070844739


Export marketing-- Handbooks, manuals, etc.
Direct selling-- Handbooks, manuals, etc.
Advertising, Direct-mail-- Handbooks, manuals, etc.

658.8